The most recent of Tim Ferriss’s activities to promote his new book, The 4-Hour Body, is called “The Land Rush”. Land Rush is a giveaway scheme, where you can get up to $4.000.000 in additional prizes when you purchase the new book in bulk. The overall goal of this and the other promotional activities is to beat the Guiness Book Of World Records on the New York Times Bestseller List. Unfortunately only US customers buying the hardcover version are eligible – this might prove to be a dissappointment for all overseas customers. All digital bonuses are shipped the same week, all other bonuses one week later. The Landrush is limited to 48 hours and has, depending on the bonuses, only a limited number of slots.

The bonus packages:

Bonus Packages for 1 to 300 books

  • Fundamentals: Buy 1 book (Cost $16, Bonuses $140)
  • Minimum Effective Dose: 3 books (Cost $48, Bonuses $260)
  • The Harajuku Package: 5 books (Cost $80, Bonuses $340)
  • Occam’s Protocol: 10 books (Cost $160, Bonuses $385)
  • Sex Machine and Muses: 30 books (Cost $480, Bonuses $1,623)
  • The Hacker’s Guide: 300 books (Cost $4800, Priceless Bonuses)

Bonus Packages for 1,000 books

  • Superhuman Showcase: 1,000 books ($16,000)
  • Superhuman Showcase #1: 4-Hours in San Francisco with Tim Ferriss (5 spots)
  • Superhuman Showcase #2: Argentina Snow Adventure (1 spot)
  • Superhuman Showcase #3: Exotic Ultrarunning Trip and Training with living legend, Marshall Ulrich (1 spot)
  • Superhuman Showcase #4: Italian Wellness and Writing Retreat (1 spot)
  • Superhuman Showcase #5: Indy 500 VIP Ticket and Treatment (3 spots)
  • Superhuman Showcase #6: Train with Marcelo Garcia & Dine with Josh Waitzkin (1 spot)
  • Superhuman Showcase #7: 10-Day India Tour (Hang with Miss India, too) (2 spots)
  • Superhuman Showcase #8: 10-Day African Safari (2 spots)

Bonus Packages for 5,000 to 10,000 books

  • The Inflection Point: 5,000 books (Cost $80,000)
  • THE UBERMAN: 10,000 books (Cost $160,000)

What’s in the bonus packages?!

Just to give you an idea about what to expect as bonuses when you buy multiple copies of The 4-Hour Body.

If you pre-order one book you will get the following as a bonus on top of it, free of charge. This offer is valid for any number of people:

  • Digital copy of ‘The 4-Hour Workweek’ ($20)
  • Slow-Carb Cookbook ($20)
  • “Find Your First Profitable Idea” with Ramit Sethi ($100 for full course)

Compare that to the $1.623 bonuses you get with the Sex and Muses package, when buying 30 books. This offer is limited to 100 people:

  • My Zeo sleep device ($300)
  • Dragon Door Kettlebell ($110)
  • Premium vibrator from Jimmyjane ($145)
  • 2-Total Immersion swimming DVDs ($80)
  • FatGripz ($50)
  • StumbleUpon ad credit ($100)
  • Online B.J.J. & grappling training with Marcelo Garcia ($75)
  • 1-year of ‘Power Magazine’ by Mark Bell ($30)
  • The Muse Suite:
    • Ra Vision Gear sunglasses ($290)
    • Southern Thread jeans ($80)
    • WiseCovers Kindle case ($50)
    • Edible green tea leaves ($25)
    • Physicool ice pack ($20)
    • Antoine Amrani chocolates ($20)
    • Kankuamo coffee ($15)
    • EarPeace ear plugs ($13)
    • Sir Richard’s condoms ($13)
    • Solar F/X sport spray ($12)
    • SlantShack beef jerky ($10)
    • Steve’s Original PaleoKit ($7)
    • Salazon chocolate ($4)
    • Venus Dream lip balm ($4)
  • More:
    • 1-hour group Q&A conference call with Tim (Priceless)
    • 1-year of ‘Performance Menu Journal’ Magazine ($30)
    • “Find Your First Profitable Idea” with Ramit Sethi ($100 for full course)
    • Digital copy of ‘The 4-Hour Workweek’ ($20)
    • Slow-Carb Cookbook ($20)

To see all the prices and tier descriptions head over to:
http://www.fourhourworkweek.com/blog/2010/12/09/the-land-rush-4-hour-body-book-promotion/#30books

It is not clear, yet, how the prices will have to be claimed, but in order to get yours, you should pre-order The 4-Hour Body prior to that 48 hour slot.

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